coverpla was in charge of the packaging of Chêne Noir and Chêne BlancIncluding bottles, caps and pumps. While Chêne Noir has the strongly accentuated shoulders of Coverpla's Madison bottle, Chêne Blanc owes its smooth shape to Maeva's cylindrical shape, made of lacquered glass with a nude shade.
Both plugs oak were designed and developed by Coverpla with a European partner. The brand selected this material to match its positioning and because of the wood grain surface, which makes each piece unique. In the feminine fragrance, the stopper has a white stain with a powdery touch, while that of the masculine one is inspired by Coverpla's Carrément design and made of common oak with a wenge finish. Both are offered in a 50 ml format.
To make the product as sustainable as possible, the brand designed an outer case made from FSC certified paper printed with bio-based inks, naturally renewable materials that can be recycled.
