Dulcesol , the bakery, pastry, and bread brand of the international food and distribution group Vicky Foods , has included QR codes on the packaging of several products in its portfolio, featuring Christmas recipes for families to cook together . To access them, consumers simply scan the QR code with their mobile phone camera. This will take them to the brand's blog, "Sweet Life," where, in addition to Dulcesol's holiday recipes, they will find a wide variety of sweet and savory dishes to prepare at home any time of year.
Cream triangles, crustless white sliced bread, and mini hamburgers are the first three products to incorporate this system into their packaging . Throughout January, Dulcesol plans to add more QR codes to more of its over 300 products.
These Christmas recipes were not Dulcesol's only Christmas offering to consumers, as it expanded its premium Dulcesol Black macaron collection with three new products launched in an exclusive package designed by the brand in collaboration with Chic and Love , and in a convenient four-unit format.
The new limited-edition macarons come in three different varieties: mixed berries, toffee, and vanilla , joining the existing raspberry, coffee, chocolate, and lemon flavors. With these additions, Dulcesol expands its gourmet "Dulcesol Black" selection, which encompasses the brand's most premium offerings and includes macarons, muffins, and cakes in a variety of flavors.


