NXT-GEN, PHB – ZERO WASTE PACKAGING (zero waste packaging) by Elisava, created by Marti Garcés, Trinidad Mosso and Lesley Batista, has won the award Pentawards NXT-GEN Student of this year's edition.
FORM card, a bioplastic created by Peter Marigold, was used as an alternative to the toothbrush packaging. It is a strong, meltable bioplastic card that can be used for crafting, fixing and modification and is 100% non-toxic and reusable.
The PHB replaces single-use containers and blister packs. When used in toothbrush packaging, can be reused later as a handle. In this way, the environmental impact is reduced to a minimum.
The process of heating and remodeling the plastic can be repeated infinitely, for a new toothbrush head or for another use. The packaging now has a longer shelf life than the product itself.
