Carlota Foods, a company specializing in ambient prepared meals and partly owned by DACSA Group, launches a new range of Asian noodles in a microwaveable takeaway box format, designed to elevate the consumer experience within the ambient prepared food category.
The new range arrived this June thanks to Consum and will be progressively available in other major national chains over the coming months.
The product comes in a 295-gram format, larger than the usual standard for the category, in a practical microwaveable takeaway box, which includes a wooden fork to make it easy to eat anywhere.
The main innovation lies in its 95-gram single-serving sauce, made exclusively with 100% plant-based ingredients, containing over 25% vegetables and sesame seeds. Each serving provides more than 15 grams of protein.
The range will initially be available in three varieties: Yakisoba, Thai Curry and Sweet Chili Picante.
Furthermore, the product is ready in just 90 seconds in the microwave, without the need to add water, offering a quick and convenient solution for today's consumer.
With a recommended retail price of €2,79, Carlota Foods seeks to position itself as a competitive alternative within the prepared noodle category, attracting both the regular young consumer of this category and new consumer profiles of all ages who demand tastier, more complete products with higher quality ingredients.
The company expects to close 2026 with a presence in around 1.000 supermarkets in Spain and reach 3.000 points of sale during 2028, thus consolidating its commitment to the Asian-inspired ambient prepared food segment.
