Les Beiges de Chanel has won a PCD 2014 award for its innovative packaging. They are powders that "appeal" to a "good face" gesture. The case is revealed in tune with the new range and plays with the unexpected: Les Beiges coexist with the legendary black lacquer. The situation is reversed: the backdrop becomes a bare skin that reveals the famous logo dressed in black.
Sculpted in the shape of a half moon, the brush included in each case is designed to follow the curves of the face.
