Cierzo Brewing Co., the craft beer of Zaragoza

January 16, 2019

Design: Eva Felipe . The image of Cierzo Brewing Co.

Design: eve philip. The picture of Cierzo Brewing Co.., the Zaragoza craft beer, is based on the wind, a strong, dry and cold wind.
The main element is the arrow that is used on weather maps to indicate the direction and strength of the wind. This arrow gives life to a logo that changes with each beer, depending on its characteristics. The strength of the wind corresponds to the alcoholic graduation of each beer and the direction of its bitter or sweet character, as seen in the labels of the cans.
The arrow that appears in the main logo of the brand is that of the wind: strong northwesterly wind.

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