crossfield reinforces its range with Cruzcampo Speciala beer In bottle (20cl and 25cl) and can (33cl) formats, available now in hospitality and food outlets throughout Spain.
Made in the factories of Seville, Jaén, Madrid and Valencia, Cruzcampo Especial is a lager-type beer with more body and flavor, with a bright blond color, which maintains its traditional refreshing character.
The launching of Cruzcampo Especial is accompanied by the communication campaign "Libera lo que sentas".
This approach to the demands of beer lovers responds to the evolution of Cruzcampo, which in recent months has changed its image and has established a new way of relating to the consumer. The recovery of iconic elements such as the original Gambrinus from its label, made possible thanks to a referendum in which more than 40.000 people voted, the opening of La Fábrica -brewery in Soho, Málaga-de Cruzcampo, or the launch of Cruzcampo Especial are only Some examples.
