Topline Products has created for L'Oréal the packaging of “Em Life Palette” and “Travel Palette”, of the new brand Em Cosmetics, which has already been awarded by the New Jersey Packaging Executives Club (NJPEC).
The shape and size of the container is inspired by Tablets. It is available in six different color palettes that represent the many facets of the end-user's busy life: race, night, party, love, day and beach. Each palette contains four different looks in one kit. Plus, there's the customizable travel-size palette for the woman-on-the-go. Magnetic pieces can be removed from the large pallet and cleverly inserted into the smaller, travel-size one.