PIDA 2013 Winners: “Triaden” Edit Sihlberg, Katarina Sjölund Nackademin.
Packaging Impact Design Award (PIDA) is organized annually by BillerudKorsnäs in cooperation with leading universities in France, Germany, Spain and Switzerland. Each year more than 200 future packaging designers participate.
The theme of PIDA 2013 has been “Food For Thought”, with the aim of increasing awareness about how packaging design can make a difference for the environment. The challenge for the participants included choosing the packaging material and creating a design concept that could help reduce food waste.
The next PIDA event will take place in Germany in early 2014, followed by PIDA France in the spring and PIDA Sweden in the fall of next year.
