Garrofé develops the packaging for Júlia Homme

May 7th 2018

Garrofé has developed the packaging for Júlia Homme

Garrofe has developed the packaging for Júlia Homme, a new product line for Júlia Perfumery focused on the male audience with high-end products. The main objective has been to convey a traditional image but with sophistication in all the products, combining noble elements such as wood and adding a masculine color coding.

The result is a combination of colors based on brown with a red undertone and high relief sans serif typeface that gives the product a modern and sophisticated look & feel. To differentiate the product range, they have coded the facial treatment products with the use of a wood in mahogany tones and letterpress in silver stamping. For the shaving products they have opted for white wood. All the ranges are graphically united on the shelf and integrate all the meanings and values ​​that identify the brand.

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