hispack 2024 It will be the reference event for international companies in the packaging, process and logistics industry to discover the business opportunities offered by the Spanish market and contact new clients. This year, more than 250 foreign firms are part of the wide exhibition offering of an edition that, with more than 720 exhibitors from 28 countries and 1.250 brands represented, reaffirms the event as a leader in the packaging sector in Spain and one of the first in Europe in their specialty.
This edition, the participation of international firms in Hispack, which will take place from May 7 to 10 at the Fira de Barcelona Gran Via venue, has increased five percentage points in relation to 2022. The recovery of the Chinese exhibitor after the pandemic, The strong growth of the Italian presence and the entry of new countries to the list are behind this increase in the international offer, which already represents 30% of the total.
Turkey is the foreign country with the most exhibitors (62), followed by Italy (39), China (31), Germany (23), France (16), Netherlands (9), Portugal (8) and the United Kingdom (6) . In the list of exhibitors you can also find companies from Poland, Belgium, USA, Egypt, Greece, Morocco, Algeria, Austria, Canada, Denmark, Slovenia, Finland, Malaysia, Mexico, Japan, Latvia, Taiwan, San Marino and Singapore.
60% of Hispack's offer corresponds to process equipment and machinery, packaging, bottling, packaging manufacturing, coding, labeling and marking, automation, robotics and logistics. The remaining 40% of exhibitors present raw materials and materials for packaging, containers and packaging, and POS elements for various industrial and consumer sectors, as well as for distribution, electronic commerce and retail.
El director of Hispack, Xavier Pascual underlines: “the opportunities of the Spanish market and its continuous growth rates are the main attractions for international companies that participate in Hispack in search of new clients, as well as the connection of the fair with Latin America and the Mediterranean countries due to language and geographical proximity. respectively".
Visitors with purchasing power
Among the international visitors, the number of professionals from Portugal stands out, which positions the Barcelona fair as a reference for the packaging sector in the Iberian market. In addition to management positions with purchasing decision-making power, Hispack visits technical profiles from the factory and production areas, as well as the purchasing, R&D, sustainability, marketing and operations departments of manufacturing companies, packaging companies and food and beverage brands. , cosmetics and perfumery, pharmacy, automotive and consumer electronics.
Likewise, Hispack receives visits from professionals from other European countries, mainly from Italy, France, Germany and the United Kingdom, as well as from Latin America and the Mediterranean area. These are highly qualified professionals with specific investment projects interested in meeting Spanish suppliers who develop packaging, process and logistics materials and equipment that stand out for their competitiveness, flexibility, high quality standards, innovation and excellent after-sales service to ensure the best results. . Spain is among the top ten exporting countries in the world of packaging technology.
In this edition, as a novelty, in addition to promoting itself in traditional foreign markets, Hispack focuses its program of invited international buyers on Mexico, Poland, Morocco and Tunisia, four countries of interest for Spanish exports due to their growth potential.
At the same time, Hispack will present Japan as an opportunity market for the European packaging industry. In this sense, it will host the visit of a Japanese delegation and will dedicate May 9 to publicizing success stories and promoting networking between European and Japanese companies in order to activate avenues for the exchange of information and international cooperation.
Activities for the international public
Finally, Hispack will set up the International Business Center (IBC) in pavilion 3 of the Gran Via exhibition center as a reception point for the international public with specific services and its own agenda of activities that will improve the visiting experience.
In this sense, at the IBC international visitors will be able to receive personalized advice on the most suitable Spanish suppliers to develop their projects; attend conferences on potential markets (Mexico, Poland, Tunisia, Morocco and Japan) and the presentation of success stories from Spanish manufacturers within the framework of the “Why Spanish Solutions” campaign promoted by Hispack together with Amec-Envasgraf.
This space will also allow them to hold business interviews with exhibitors; access a Brokerage Event with quick meetings to find suppliers, collaborators or exchange experiences; and carry out thematic guided tours of the fair, among other proposals.
