Karl Knauer / Bombay Sapphire

22, May, 2013

The luminous packaging with HiLight technology from Bombay Sapphire has received several awards (German Packaging Award

Bombay Sapphire's HiLight technology luminous packaging has received several awards (German Packaging Award, 2013 iF Packaging Design Gold Award).

This folding box created for the high quality Bombay Sapphire gin is provided with printed surfaces with active lighting.
This has been possible thanks to the protected technology “HiLight-printed electronics”.
The light animation on the front is triggered by an intuitive mechanism when the customer picks up the container. The individual elements of the design are illuminated in five stages, from bottom to top.

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