Ardagh's H!GHEND technology brightens Candy Cans

April 24th 2023

Candy Can

The Dutch beverage company Candy Can introduces sugar-free canned soft drinks. The tins from Ardagh Metal Packaging (AMP) are bright, evocative of the candy store and amusement park through crisply printed multi-color graphics. Each one is finished with their own unique H!GHEND.

The innovative series H!GHEND by AMP allows for branding on the top of the can through beautiful, high-definition printed designs that completely cover the can, including the sidewall. The Candy Can range features six different AMP H!GHEND designs for its six unique and fun flavours: Bubblegum, Marshmallow, Rocket Ice Lolly, Cotton Candy, Sour Apple and Birthday Cake.

“H!GHEND gave us exactly what we needed for the Candy Can range, improving the primary packaging and strengthening the brand,” he said. sander de jonge, founder of Candy Can. “It meant we could choose AMP H!GHEND colors that perfectly matched the specific style of each can, something that wouldn't be possible otherwise. Taking full advantage of the end of the can gives Candy Cans an individualized aesthetic that is totally in line with the brand and really makes them stand out from the crowd.”

The Candy Can range is available in most European countries from April 2023 and in the Canadian and Australian markets from summer 2023.

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