Aptar Beauty pumps are made entirely of plastic to maximize recyclability

February 3th 2025

Aptar Beauty

Aptar Beauty presents a new generation of completely plastic pumps designed for sustainability. The Advance Collection consists of all-polyolefin pumps to maximize the recyclability, starting with two best-selling personal care dispensing solutions: the GSA Advance dispensing pump and the PZ Advance spray pump. Both innovations are made from polypropylene (PP) and polyethylene (PE), from the polyolefin family, making them suitable for major plastic recycling streams, while ensuring the same high performance and design.

The Advance Collection combines convenience with design. Both omnichannel pumps are e-commerce compatible and offer a wide range of décor and design options, ranging from premium to lifestyle, to help reinforce brand value.

Luigi Garofalo, Global Category Director for Personal Care and Home Care, said: “Fully recyclable plastic packaging is the next step on the road to product sustainability. The Advance collection represents a new dawn in packaging dispensing solutions. We want to revolutionise the market with this innovative range of high-performance, all-plastic dispensers, which are based on consumer-proven products and feature an iconic design, to complement our mono-material solution offering such as the Future dispenser.”

GSA Advance Dispensing Pump

Featuring a robust, all-plastic cartridge combining PP and PE, and a smooth actuation force, GSA Advance is a high-performance dosing pump designed for personal care products. The plastic spring outside the dosing chamber provides a 2cc dose and ensures optimal compatibility with a variety of formulas, including water-based and high-viscosity ones.

It is classified as “highly recyclable” (when combined with a HDPE, PP or PET bottle) by the independent certification agency Institute CYCLOS-HTP. It is also compatible with PCR (post-consumer recycled resin).

A twist lock system allows it to be sealed in both the open and closed positions, making it suitable for use on the move. GSA Advance is e-commerce friendly*, POM-free and features an optional e-clip (in PP, also available in up to 100% PCR) providing an extra layer of protection during transport.

PZ Advance Spray Pump

PZ Advance is a high performance, easy to use spray pump with a high quality spray pattern that delivers a 190 mcl dose. This polyolefin solution comes with a completely plastic cartridge.

PZ Advance, which is POM-free and PCR-suitable, is classified as “highly recyclable” (when combined with a HDPE, PP or PET bottle) by the independent certification agency Institute CYCLOS-HTP.

PZ Advance is designed to be compatible with a wide range of viscosities, including demanding formulations, and is particularly suitable for sun care and on-the-go use. The PZ Twist spray pump with twist-lock (90°) maximises convenience and eliminates the need for a cap. Its design is optimised for omnichannel needs*.

GSA Advance will be ready for production from March 2025, with a global industrial footprint for regional delivery. PZ Advance will arrive in early QXNUMX.

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