Evolving from the newest luxury hair care lines and the traditional range of Marlies Moller, traditional square shape, corpack He devised a logical symbiosis of these two styles, to create a unique and modern interpretation. The result is a modern “slanted” design, from square to round, with a subtle reminder of the former, but that takes the brand to another level.
This new line adapts to the sustainable demands of today's customers, which is why packaging is produced with a 50% content of PCR PET.
Marlies Möller also took a fresh new approach to brand visualization by redesigning the logo, while keeping in touch with the past through the use of similar color codes.
