7 years ago Make Up Eraser created a product sustainable financing model to remove makeup. Continuing its effort to reduce plastic waste, its plastic packaging is now replaced by a carton box 100% recyclable. The new MakeUp Eraser packaging features a eco-friendly packaging and the sets will keep coming in reusable makeup cases, as in the case of Good Vibes 7-Day Set.
“It is a personal mission of mine to raise awareness about the impact of the unnecessary waste that we all create. Moving to 100% recyclable cardboard packaging may seem small, but it is a significant step for MakeUp Eraser, as we continue to push our movement around sustainability in the lives of people around the world ”, explains its founder Lexi McCarthy.
All wipes of MakeUp Eraser are reusable, are machine washable and last 3-5 years. Just one unit of MakeUp Eraser equals 3.600 wipes. With over 5 million units sold worldwide since 2013, MakeUp Eraser has removed approximately 18 billion wipes from our oceans and landfills.
The new Good Vibes 7-Day Set is also available in an original Metal box In the shape of the legendary Volkswagen Transporter van, it includes 7 mini makeup remover wipes for each day of the week and a gift flower headband.
