The launch of NewWind Foods, brand of vegetable protein products made in Spain, represents the entry into the Spanish market of a new generation of plant based foods that reproduce the entire taste and texture experience of animal protein products or derivatives thereof.
NeWind Foods presents a complete range of frozen vegetable protein products, without preservatives or artificial colors. The plant where its products are made, located in Burgos and which has the highest score in the IFS / BRC AA + certifications, has 3 production lines with the most advanced technology and a production capacity of 18.000 tons per year. It has different initiatives aimed at promoting its sustainable development, such as the use of electrical energy from 100% renewable sources or a circular management of the waste generated, as well as the use of more sustainable primary packaging and 100% recycled secondary cardboard.
"The R + D + i department has been working for two years in the search for a new generation of products based on vegetable protein that will provide added value and a new consumer experience to society," he says. Juan Lizariturry, director of NeWind Foods. «In this sense, our products are aimed at a very cross-sectional public, not only vegans or those with different lifestyles who want to improve their diet, but also people who want to try new foods and balance their intake of vegetable protein versus animal protein and thus contribute to the balance of the planet. "
In a first phase, NeWind Foods has launched 5 product references, four of them with chicken flavor, made from one hundred percent vegetable protein of pea, soy and wheat and a reference with beef flavor, made from protein one hundred percent pea vegetable. A portfolio that will increase before the summer with the incorporation of new references both with the flavor and texture of chicken and beef, as well as new flavors.
The launch of NeWind Foods is supported by the Aviko / Eurofrits partnership of more than 10 years. Aviko, European leader in global solutions in the market for potato products, and eurofrits, a leading Spanish company in the manufacture of frozen precooked products for large food stores in Spain, Europe and the rest of the world.
