The journey started in 2015 with ecoXpac in close collaboration with Carlsberg Group and BillerudKorsnäs. In April 2019, Alpla and BillerudKorsnäs announced that they would start a joint venture for the development of a paper bottle; It is now an established company under the name of Paboco (Paper Bottle Company).
On October 11, 2019, as part of the C40 World Mayors Summit in Copenhagen, paboco introduced the Pioneer Community. It comprises the owners Alpla and BillerudKorsnäs, the pioneering brands Carlsberg, L'Oréal, CocaCola and Absolut and technology partners. The goal is to develop a fully bio-based recyclable bottle made from renewable materials.
Today, the first generation paper bottle is using renewable paper to develop strength and structure, supported by a unique barrier solution for each product, allowing the bottle to be recycled by separating the paper and the barrier. The next step is the transition to a completely circular bottle solution, which includes a bio-based barrier that improves the recycling of paper fibers and degrades without causing damage to nature.
