Zoo packaging for organic Bofill

13th September 2017

The brand is originally from 1894; the design has respected the graphic and printing resources of its time

The brand is originally from 1894; the design has respected the graphic and printing resources of its time, but updated to give the necessary distinction to the organic sausage Bofill.

The use of an elegant typeface with stencil characteristics adds sophistication and the gold stamping finishes set it apart from the other elements.

At the packaging, the colors of natural tones combined with white spaces help to convey purity and naturalness. Some original elements, such as the illustration of the factory, have been updated and enhanced so that they acquire more prominence in the design and help convey the current values ​​of the brand.

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