Smurfit Kappa has acquired carton box, company of folding carton located in Monterrey, in the northeast of Mexico. The company is the only large-scale pan-regional operator in Latin America, with a presence in 13 countries throughout the Americas.
Theo Pastor, sales & marketing director of Smurfit Kappa Spain | Portugal | Morocco, assures: «our strong presence in Spain and our reinforced presence in Mexico after this acquisition offers multiple benefits to our most international clients in both countries, in sectors such as the automotive industry or the chemist. Benefits such as homogeneity in solutions packagingg, a better economy of scale to reduce costs and control risks and stocks, greater control and consistency in its brand image and a better flow of communication, through shared knowledge between the Smurfit Kappa Innovation Centers (Experience Centers) in each country".
The Mexican market is the first destination for exports from Spain to Latin America and the fifth most important outside Europe, according to the CEOE, so this new acquisition allows the company to provide better service to customers from industries related to the automotive, electronics, fashion, PET preforms, plastic pellets, agricultural or beverages. Strategic sectors that have supply chains with very specific needs and that need sustainable, safe packaging that really protects the product for its long-distance transport.
John William Castaneda, CEO of Smurfit Kappa The Americas, says that, “As a global company, our goal has always been to strengthen our leadership around the world. Our top priority is to generate value for our stakeholders and Mexico has proven to be a key country to invest in. Therefore, I am very proud to announce that we have successfully acquired Cartonbox. This not only increases our presence in the region, but also allows us to respond to the needs and expectations of our customers. I'm sure this will help us take a step forward to become the leading paper-based packaging company in Mexico. "
For its part, Jorge Alberto Angel, CEO of Smurfit Kappa Mexico, added that “Smurfit Kappa Mexico welcomes 240 Cartonbox employees to our family. Couldn't be more satisfied. So far, we had three corrugated cardboard plants in Mexico, located in the Metropolitan Area of Mexico City and in Tijuana. This acquisition gives us the opportunity to be able to supply directly to our clients in the northern region of the country. I am convinced that thanks to our best operating systems, acquisition agreements, global mindset and our approach to design and innovation we are well positioned to partner with new and existing clients in the sectors such as consumer goods, food and beverage, bakery or office supplies ».
Thanks to this purchase, Smurfit Kappa increases its presence in Mexico to reach four corrugated cardboard plants, thus reaffirming its commitment to sustainable paper-based packaging as its main strategic business.
