Stora Enso Announces Winner of Recreate Packaging 2014 Design Contest

30, April, 2014

The travel packaging for personal care products "Have a Nice Trip", by the German designer Arthur Schmidt, has won the first prize of 8.000 euros in the Recreate Packaging 2014 competition. According to the jury, the winning design is the most comfortable solution for travel of the 118 candidate proposals. The inner containers for shampoo, shower gel and body lotion are resistant to humidity and are covered with a protective sleeve that offers a generous space in which the brand and other information can be printed.

Second prize at Recreate Packaging 2014 was awarded to "Travel Shaver", a shaving kit created by a team of independent designers Ville Merisalo and Antti Ojala, along with August Salo, a student at the Lahti Design Institute, in Finland. The packaging solution proposed for liquid, gel and aftershave products offers the possibility of using a combination of renewable cardboard and corrugated materials instead of plastic packaging, and also improves the user experience in different ways.
The third prize went to Duncan K. Anderson and Jenna Parkkinen, students at the Lahti Design Institute (Finland). The jury liked the form and functionality of this design called "Reloaded", which uses a cardboard with barrier stucco for the primary packaging and a corrugated cardboard for the secondary one. The proposal can also be used for products from other segments.
Finally, three honorable mentions were awarded: "Pocket Travel Kit" by Marta Wrzodak, student at the Academy of Fine Arts in Gdansk (Poland); Get & Go »by Iván Pajares, Jordi Ros and Koldobika Goikoetxea, ELISAVA students (Spain), and«? » by Serena Bonomi, student at the IED Design in Milan (Italy).
The international jury, which was made up of seven experts representing the beauty, transport, packaging and design sectors, evaluated all the proposals of the contest according to their functionality, commercial potential, use of novel materials and suitability for their production. sales and logistics.
This second edition of Recreate Packaging was organized by Stora Enso and the IDBM (International Design Business Management) program at Aalto University to challenge conventional thinking and the use of materials in packaging. More information on the website recreatepackaging.com.

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