Superga Beauty develops Le soin de Plisson

July 7, 2021

Photos: YouGriffault from Scope & Agence De Baschmakoff. Founded in Paris in 1808, plisson is the manufacturer of shaving brushes oldest in the world. Today, the family business offers a wide selection of products for men's hygiene and beauty. Le soin is a new line of skin care for men.

- Superga beauty responded to the request of the Plisson brand by offering a tailor-made solution from A to Z: conception and design, formulation and Regulations, packaging supply, industrialization and production, packaging and delivery.

This new range has been manufactured in France at Superga Beauty's GMP certified plant in Montataire (BPS 60).

 «The complexity of the project was to combine clean beauty and sensoriality, without compromising effectiveness. A successful bet with 95% ingredients of natural origin, modern textures and proven effectiveness ", he explains. Gaël boutry, who led the development of the product.

In terms of design of the packaging, Superga Beauty worked on a handy twist bottle of 125ml capsules. Selected for its aesthetics and ease of use, the revolving container has an elegant appearance with no removable parts. An aluminum cap completes the 1/8 turn closure system.

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