Itfruit is born, a new product profile within frozen fruit, in the retail channel, and for this Choc & Fruit selects the agency Etform (formerly Concept &Form) to generate an attractive, powerful and descriptive image that manages to transmit the essence of a new product in just one second, which is what the consumer usually does...
BREAD. celebrates 63 years in the market
December 28th 2023
P.A.N., la marca pionera en harinas precocidas de maíz del mundo, nació un 10 de diciembre de 1960, en Venezuela, gracias a Empresas Polar, para rescatar esa tradición y que la arepa se mantuviera en las mesas, no solo de los venezolanos, sino de todo aquel que disfrutara de su sabor.
Hoy, P.A.N. está presente en 100 países y se ha convertido en una ...
New FIT`z® references from Vicky Foods
16th October 2023
Vicky Foods continues to promote its commitment to the frozen food business by strengthening the offering of its brand, FIT`z®, with 5 new references. In this way, the brand launches Andalusian squid rings on the market, one of the most classic recipes in Spanish gastronomy, the seafood preparation, a product that offers a quick solution...
Delamata redesigns the branding and packaging of La Cocinera
26th September 2023
For Delamata, the challenge of the project was to redesign La Cocinera's frozen range without losing the brand's values: product quality, tradition, know-how and recipes prepared “like at home.” The objective was to reach a younger audience, who does not have time to cook, but who likes quality traditional food and also does not...
La Sirena launches two new products
July 31, 2023
La Sirena, cadena española líder en alimentos congelados, continúa apostando por la innovación de producto, trabajando por ampliar su oferta saludable y sostenible. Con ello, en esta ocasión ha incorporado a sus lineales un preparado para tortillas de patata con cebolla y un pack de lomos de atún con sello MSC.
Así, para conseguir una tortilla de ...