Quadpack and Aptar Beauty + Home have jointly developed a refillable lipstick, combining their respective knowledge of wood and the mechanics of the stick format to create a product that offers a great consumer experience: Iconic Woodacity® Lipstick. . According to Jeremy Garrard, director of Market...
Butterfly Cannon creates a new packaging for Oriflame Cosmetics fragrances
May 31th 2022
Signature is the latest fragrance from Oriflame Sweden, crafted by their master perfumer together with their own son. Oriflame asked the agency Butterfly Cannon to create a brand around this story and they identified the idea of longevity and generations working together for the future as its core. They designed a glass jar...
6 out of 10 European consumers believe that sustainability depends on business
November 2th 2021
According to Kantar's Foundational Sustainability Study, conducted in 35 countries with more than 35.000 consumers, sustainability is very much on the consumer's mind. The study also makes it clear that the transformation will be led by the regulatory push of the institutions and the initiatives created from the brands. In fact, 6 out of...
Six new covers for Rouge G Luxurious Velvet by Guerlain
August 9st, 2021
Guerlain's new Rouge G Luxurious Velvet collection features a velvety matte finish formula, presented in 15 intense shades and, for the first time, with six new shells dressed in the velvety fabrics of Parisian dressing rooms: houndstooth, tartan, chevron stripe, tweed... Also, according to your commitment...
Spectra helps Love Ocean create a packaging with a whale's tail
June 23th, 2021
New wellness brand Love Ocean turned to Spectra to produce a new whale tail packaging for the little ones' bubble bath and hair and body products. The new 300ml oval design has been produced using 100% recycled HDPE plastic and features an eye-catching snap closure shaped ...
New cardboard packaging for MakeUp Eraser
June 14th, 2021
7 years ago MakeUp Eraser created a sustainable product to remove makeup. Continuing its effort to reduce plastic waste, its plastic packaging is now replaced by a 100% recyclable cardboard box. The new MakeUp Eraser packaging has ecological packaging and the sets will continue to come in makeup cases ...
Veuve Clicquot x K-WAY® Ice Jacket
June 9th, 2021
The maison de champagne Veuve Clicquot x K-WAY®, the original fashion brand of colorful and waterproof outerwear, come together in an original limited edition. This collaboration results in a functional garment designed for the Yellow Label bottle, which allows it to be kept refrigerated for up to 90 minutes without interruption. Its triple-layer design ...
Deluxe packaging for Redbreast whiskey
May 6th 2021
GPA Luxury manufactured a bottle holder that doubles as a hanging bird “feeder” for Redbreast Irish whiskey. This limited edition came to life as part of a campaign by Redbreast and BirdLife International, with € 15 donated to charity for each pack purchased. The packaging is made up of two parts: a top part ...
Carol García del Busto develops the branding and packaging for GouGoût
February 17th 2021
Carol García del Busto, a creative specializing in strategic branding and eco-packaging for socially and environmentally committed brands, has developed the branding and packaging for the Swiss brand GouGoût of fresh and organic food. At GouGoût they prepare their recipes as if they were for their family. Thanks to the extremely ...
An original packaging of bath sponges
February 3th 2021
Shuba Gift Factory, a brand specialized in the creation of designer gifts, has created a packaging for bath sponges inspired by the color portraits of Marilyn Monroe by Andy Warhol, designed by Lesha Limonov. The sponge becomes the actress's hair by means of a die in the box, very colorful and made of micro corrugated cardboard, ...
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