Jimena Mercedes Barca, head of sustainability for Bimbo EMEA
18th October 2023
«Bimbo ha creado nuevas categorías que han dinamizado el mercado gracias a un enfoque centrado en el consumidor»
Los orígenes de Bimbo se hallan en México, donde comenzó sus actividades en 1945. Bimbo Iberia inició su andadura en 1965, año en el que salió al mercado el primer pan de molde. En 1966, nace Bony®, uno de sus pastelitos más icónicos, ...
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