A group formed by associated companies of the Cluster of Innovation in Container and Packaging will work, together with the largest national horticultural production company, Primaflor, in the development of a the packaging asset whose objective is to extend the useful life of the product it contains.
The company, which ended 2016 with a turnover of 158 million euros, sets itself this challenge, which brought the members of the Cluster to the XV Breakfast of the Cluster of Innovation in Containers and Packaging. The breakfast, which was attended by more than 50 companies in the sector, was held at the end of February at the IATA-CSIC Institute of Agrochemistry and Food Technology.
Along with this objective, Primaflor has pointed out the need to combine business growth and profitability with respect for the environment.
In this same sense, and within its Convenience Packaging, Primaflor has opted for the development of microwaveable containers that do not transmit heat on the outside when they are removed by the consumer. In addition to tray-type containers, which despite having several dishes in which some must be heated in the microwave and others not, the temperature of each of them is respected.
Another of the pillars of this ideal packaging, for Primaflor, goes through salad containers that by means of a device allow the sauces to be poured into the salads and subsequently mixed. In this way, the need to open plastic envelopes is avoided.
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