Unión Papelera enters the luxury sector

January 13, 2020

Several years, Trash Union maintains a close relationship with the Finnish company Stora Enso. With the launch of Perform Brilliance, the distributor has decided to bet on this new cardboard, which is characterized by having more whiteness and greater brightness, replacing the previous Performa White.
Performa Brilliance is distinguished by having a high whiteness on both sides, which is completed with a very high brightness and volume, being perfect for the the packaging of premium products. Customers can choose from a wide variety of weights ranging from 180 grams to 395 grams.
Performa Brilliance was developed by customers demanding a folding carton with improved images, printability and playability. It is also distinguished by its smoothness and visual appearance, which makes it also suitable for other uses in graphic applications, such as book covers, greeting cards, folders and labels. It is a product that meets the FSC®, PEFC (TM) certificates and the EU ecolabel, which guarantees that it meets all the ecological criteria of the European Commission for papers and cardboard used for graphic purposes.

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