UPM Raflatac presents its Carbon Action labels at Labelexpo 2024

August 27st, 2024

UPM Raflatac

UPM Raflatac presents his portfolio labels Carbon Action plastic Labelexpo 2024. This range of products represents a step towards reducing the carbon footprint throughout the packaging value chain.

The Carbon Action product line incorporates the circular economy principles of Reduce, Recycle and Renewable Resources and options that support Recycle and Reuse. These advanced label materials replace traditional fossil fuel-based alternatives while maintaining quality and functionality.

In addition to the Carbon Action portfolio, UPM Raflatac will introduce other sustainable solutions such as UPM Raflatac Forest Film™, the world's first wood-based plastic label material, and UPM Raflatac Ocean Action™, designed to combat incoming plastic pollution. to the ocean.

Attendees will also be able to discover Label Life from UPM Raflatac, a tool that provides life cycle assessment (LCA) calculations verified by DEKRA to deliver sustainability value.

“The choice of label material can have a significant impact on the sustainability of packaging,” says Anna Hunt, senior director of marketing and communications at UPM Raflatac. “At UPM Raflatac, we offer innovative solutions that can directly contribute to reducing the carbon footprint and improving circularity. “We are committed to empowering our customers and brands to take concrete steps towards a low-carbon circular economy.”

Labelexpo 2024 will take place in Rosemont, Illinois, from September 10 to 12.

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