Vermouth Turmeón (Bodegas Jaime) / Coreti

20, July, 2015

Bodegas Jaime de Morata de Jalón (Zaragoza) launches its Turmeón Vermouth with the first label designed and created as an animated Gif. By overlaying a printed vinyl on the label and moving this

Bodegas Jaime de Morata de Jalón (Zaragoza) launches its Turmeón Vermouth with the first label designed and created as an animated Gif.
By superimposing on the label of a printed vinyl and moving it, a moving image is created with many possibilities and all of them novel for the labels of Vermouth, wine etc.
Label printed by Coreti in 4 colors, in digital printing and applying a serigraphic relief that, with Avery White Martelle paper, helps the vinyl to support itself on the label. You can see the moving label in http://www.turmeon.com.
The secret of Vermouth Turmeon is that a certain amount of the wine has aged for more than 80 years in barrels (pipes) that the grandfather of the family (the Pipero) made. Each time only a small part of the wine is extracted from each pipe, thus making it possible that by taking this vermouth, we can take a small portion of the wine with which it was originally filled. The wine is macerated with 12 different botanicals, among which are cinnamon, cloves and absinthe, three powerful aphrodisiacs known since the Middle Ages and protagonists in many recipes for "love potions". Hence its name "Turn Me On" (turn me on in English).
A great label and a great Vermouth.

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