Vivesoy launches an oat drink made 100% from local crops

April 16th 2019

Vivesoy is committed to 100% local cultivation with the launch of a vegetable drink made with oats entirely from Spanish fields. In this way, it wants to respond to the demand of consumers, who are increasingly concerned about the origin and ingredients of the products they buy. 

 
“The new generation of consumers appreciates the local, and at the same time looks for products that are in line with a healthy and active life. With the new drink Vivesoy Avena 100% locally grown, we respond to these wishes, and at the same time we reaffirm the company's commitment to farmers, to the primary sector of this country ”, says Mar Doñate, Director of Marketing and Quality R&D Paschal.

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