VPI designs the Girl by Rochas cap

March 18th 2021

For Girl by Rochas, a new feminine fragrance that pays tribute to women and is respectful of the environment, Interparfums wanted a minimalist design in a light and matte tone. Rochas (Interparfums) opted for the experience offered by VPI (Faiveley Plast Beauty), a French company specializing in the injection and decoration of aesthetic plastic parts, for the design of the cap.

El plug The smooth cylindrical is made of partially recycled plastic: PP of organic origin for the upper section and recycled PET and mineral PP of organic origin for the outer section.

VPI has guaranteed the minimum use of 42% by weight of recycled and organic materials in the product.

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