Coverpla and Estal They join forces to share their marketing and commercial experience. Within the framework of its selective approach, Coverpla, which offers a wide range of bottles and caps, has chosen to work with Estal, with the aim of strengthening its global offer.
Collection of fragrances, cosmetics and home fragrances
Coverpla enhances its home fragrance collection with a range of diffusers in various sizes (from 100 to 750ml) and associated accessories. Thick-bottomed candle jars with a premium feel complete the collection. In terms of cosmetics, three new products have been added to the Coverpla catalogue: two 50ml jars and a 30ml bottle. Finally, the olfactory offer is enriched, on the one hand, with Estal's Double Alto concept, which combines the appearance of a heavy base, in line with luxury codes, with a range of light glass models (a reduction in 35% in glass consumption). weight) with classic shapes.
An ecological offer
Coverpla improves its proposal with three light bottles. Bandeau, Tote and Cloche are based on Concept Bubble, with a serrated base taken from that of champagne bottles, compensating for the reduced scale of the light bottles, which give a format identical to a traditional bottle. These three designs are available in 30, 50 and 100ml formats, with the possibility of choosing between three different necks: FEA15, SNI 15 and flat necks for fragrance diffusers. They are compatible with all covers in the Coverpla catalogue.
From Flint glass to 100% Wild glass
Products in the range are offered in pure natural colored glass or amber glass. They are also available made from 100% recycled and unsorted household waste. This type of glass varies in color, and sometimes has other irregularities. Such a choice represents a strong environmental point of view, a commitment to a product that consumers must accept or alter their perception of imperfections.
