Seidel GmbH & Co. KG, a leader in the manufacture and design of aluminum packaging, has developed an art form of stamping aluminum parts during metal forming.
For example, Carolina Herrera 212 VIP Men uses this effect: the blue glass container is shown through the die-cut letters of the logo. This punching is traditionally done as a second step, outside of the press. Seidel's new method differs in that it is carried out in line with the formation of aluminum. This innovation is possible thanks to the installation of a new transfer press.
