SpongeBob is the face of the new Lanjarón Kids bottle collection since February. The character is turning 20 and Aguas Danone wanted to pay him a tribute to promote healthy hydration habits among the little ones.
In the Lanjarón collection he has opted to illustrate the bottles and packs with the expressions of the sea sponge together with his friends Patricio, Señor Cangrejo or Squidward. The inhabitants of Bikini Bottom are the protagonists of the labels in the pack format, with 6 different designs. The objective of the collections of the Kids family is to facilitate the work of parents when it comes to promoting proper hydration of their children.
