Quadpack creates reusable and recyclable wooden packaging for Elate Beauty

12th September 2023

quad pack

the american brand Elate Beauty, which is part of the growing community of B Corp companies determined to use their economic activity as a force for positive impact, has created a perfect synergy with its new packaging supplier, quad pack, also a B Corp with offices in Dallas, Texas.

Quadpack created the packaging for its “Prep Priming Serum” and “Refresh Foundation” liquid makeup. Both are refillable and recyclable and incorporate sophisticated ash wood components from sustainably managed forests. They are designed and manufactured at the Quadpack Wood plant in Spain, and fit perfectly with the message that the brand wants to convey.

“Prep Priming Serum”, Elate's smoothing primer, is presented in Quadpack's 30 ml Skin-Up glass bottle, with a wooden neck and a dropper that facilitates precise application. The “Refresh Foundation”, one of Elate's bestsellers, is also presented in a 30 ml Skin-Up glass bottle with a practical push-button dispensing system. To give it the perfect finish, this beautiful collection has been decorated using frosting, color layer and screen printing techniques.

Customers can clean and reuse the pumps and droppers, and only purchase replacement parts. At the end of their useful life, both the droppers and the bottles can be recycled with household waste or deposited at collection points for responsible disposal. Thanks to the collaboration between Elate and the non-profit recycling collective Pact, all packaging can be returned to the company, by mail or at any of its stores in North America, for recycling.

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