Bormioli Luigi creates the bottle of the new Armani Si Intense fragrance

9th October 2023

Armani

Armani has been associated with Bormioli Luigi to develop a refillable bottle with a relief decoration that gives it the appearance of a precious jewel.
Armani offers its line Armani Si Intense with a completely new design with refillable bottle. For this launch, the brand chose to entrust Bormioli Luigi the design and development of the bottle in two sizes, 50 and 100 ml, equipped with a screw neck.

Respecting the characteristic shape of the Si collection, Armani inaugurates a decoration that highlights its intertwined logo more than ever. For Bormioli Luigi, it was a completely new creation that integrated the engraving, in the mold, of the letters on both sides of the bottle, which was particularly demanding in terms of the definition and precision of the motif. While the glass surface displays the typical shine of Armani fragrances, the embossed motif required special attention during the fire-polishing stage.

The two intertwined letters are revealed by a golden pad printing decoration made of precious metals. This operation was particularly complex, especially on the edges of the jar. The name Giorgio Armani, perfectly placed in the center of the front of the bottle, is screen-printed in black, a delicate process given its proximity to the relief decoration.

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