coverpla created the the packaging of the three fragrances in the new lanco collection by Via Dei Mille. The brand selected the 100ml bottle designed by Coverpla and manufactured by Bormioli Luigi. Its minimalist shape, with powerful straight lines, is finished off with the Vintage cap in matte black with a silk-screened decoration. Coverpla also provided the pump and its cover for this full service development.
Via Dei Mille is the recognition of a family history that began in Sicily in the 50s. Stefano Alderuccio, grandson of its founder, pays tribute to the rare scents of Sicily and its traditions perpetuated today by the perfumers of Grasse.
The fragrances in the Ianco collection are built around the color white (its name comes from a word in the Sicilian dialect) and with subtle arabesques stamped on the paper of the case.
