Thanks to an exclusive design plate, ShapeUp Stick, the new stick applicator quad pack, dispenses high-viscosity formulas in any form: a logo, a symbol or any geometric pattern that adds meaning and articulates the brand narrative. ShapeUp Stick, 12,5ml, is an airtight solution for skincare products and makeup formulas, preventing product from drying out.
The product is twist-pulled and dispensed in a custom shape, which can be picked up by swiping or stamping. It is easy to refill and recycle and is available with recycled content.
It is a completely mono-material container, made of PP, and both the cap and the base can be made of post-consumer recycled PP. Quadpack's Positive-Impact Packaging (PIP) rating system, based on life cycle assessments, assigns ShapeUp an 'Advanced' level of sustainability.
It's also versatile: ShapeUp Stick can be used with moisturizer, makeup, blush, highlighter and many other formulas.
