Packaging and display design, logo redesign and art direction for the collection of cosmetic and organic soaps Essabó by Jabones Beltrán, By Tati Guimarães-Ciclus. A sensory design with minimal environmental impact.
All the Artwork in watercolor of Claudia blin they express the delicate mixture of oils and fruits, and refer to the artisan process of making their soaps.
Inside of the packaging, you can see the origin of its ingredients and the history of the family. 
Design exhibitor it is simple and elegant to give prominence to the collection of soaps at the points of sale. It is shipped flat to reduce volume and CO2 emissions during transport. It mounts easily and is durable.
All the materials used in the packaging and the display are biodegradable and compostable. Both are sustainable and economical in production.
The packaging does not contain glue and the paper used is chlorine free. Inside, a biodegradable cellulose film was applied to preserve the perfume and moisture of the soap without having to add a plastic wrap to part of the cardboard packaging. This film is compatible with cardboard, which enables its recycling. Discontinuous cuts were added to the folds to speed up packing.
The exhibitor is made with the minimum of wood, local and controlled restocking. It does not have ink. It is laser cut and printed and its glue is water-based.
