Photo: TUPack by Smurfit Kappa. With eight awards, Spain remains, for another year, among the ten countries with the most trophies in the WorldStar Awards 2024, the world packaging competition organized annually by the World Packaging Organization (WPO). This contest has awarded a total of 214 works from 38 countries, visualizing the innovation of the packaging industry at a global level in response to the needs of supply and consumer chains in areas such as sustainability, branding, user experience or safety. food, among others.
In this edition of the WorldStar Awards, a total of 435 works from 41 countries have participated, which had previously been awarded in national or continental competitions recognized by the WPO which, in the case of Spain, are the Liderpack Awards summoned by Graphispack Association and the Hispack show at Fira de Barcelona.
The country that has obtained the most WorldStar awards has been Japan (28), followed by Germany (21), Australia and New Zealand (ANZ) – which have been presented jointly – (16), the United States (12), Brazil and Austria ( both with 11 each), China, India, and the Czech Republic along with Slovakia (10) and South Korea (9). Spanish packaging, like last year, remains in eighth place in the ranking of distinctions. The top ten of the classification is closed by Hungary (6), Lebanon and South Africa (5).
Spanish winners
The award-winning Spanish solutions are mainly linked to the categories of logistics and e-commerce, standing out for its resistance and sustainability and for the predominance of the use of cardboard as a material.
About us Smurfit Kappa has been the great winner with three WorldStars per T9 E-Scooter Box reusable packaging for personal mobility vehicles focused on the ecommerce channel; TUPack a case for the online sale of wine bottles; and AgroLife® a 100% biodegradable, recyclable paper suitable for contact with food that is integrated into cardboard boxes and trays for packaging and transporting fruits, delaying their ripening and avoiding waste.
The firm has also been winners Copack for its customizable cardboard lid for transporting paellas, DS Smith Tecnicarton for large lightweight packaging, 100% cardboard, for vehicle chassis as an alternative to other metal or wooden ones, International paper with Twin Pizza Box, a project to optimize the standard pizza box to be able to transport two pizzas in the same packaging; and climax, with its Vacsac rPET recyclable flexible container made from 117 recycled plastic bottles.
In addition to these seven winning works that competed through the Liderpack Awards, the “GERnétic Case” of Alzamora Carton Packaging, a luxurious and sustainable three-dimensional spherical packaging solution made of cardboard for the beauty brand GERnétic and which participated through the European Carton Excellence Awards organized by the European cardboard manufacturers associations Pro Carton and ECMA.
The trophy presentation will take place in Thailand on June 15, 2024 within the framework of the ProPak Asia fair. At the same ceremony, the winners in the special categories “best sustainable packaging” will be announced; “better packaging to avoid food waste”; “better marketing in packaging”; and prize from the president of the jury.
