L'Oréal, awarded for its Elsève eco-recharge manufactured by Arcade Beauty

28, March, 2022

Kerastase

L'Oréal has just received a PCD award for his 3D Pouch Elvive Color. Elsève Elvive Color Vive protective refill in mono PE it is recyclable and allows material savings of 75% compared to two 250ml shampoo bottles. arcade beauty supported the group in the strategic optimization of its packaging: refilling, limitation of single-use packaging and reduction of plastic.

Now, Arcade Beauty has produced a 3ml 500D bag for Kérastase, starting with six references. For this release, he has made a 500 ml eco-refill in 6 references for Kérastase professional hair products, which represents a saving of 82% of plastic.

Arcade Beauty manufactured, filled and packaged the six references in one of its European plants.

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