TGT cheeses will exclusively distribute the products of Saputo, the leading cheesemaker and one of the largest dairy manufacturers in the UK. As a result of the agreement reached between the two companies, TGT will exclusively market in our country the Cathedral City brand of cheddar cheese; and Clover, Country Life, Willow, and Utterly Butterly brands of butter and margarine.
Grupo TGT will assume responsibility for the management and marketing of these Saputo brands and will be in charge of developing sales, increasing action plans and bringing new products to the market to satisfy the demand of Spanish consumers.
UK's leading cheeses
Cathedral City is the best-selling brand of cheddar cheese in the United Kingdom, being considered an international benchmark for authentic original English cheddar cheese. In Spain, the brand already has a strong and growing position in the market and also has great potential for expansion. Saputo and Grupo TGT will continue their development to reach their maximum growth in the cheddar cheese segment. Likewise, Clover, Country Life, Willow and Utterley Butterly are also leading brands in the UK, appreciated by a growing number of consumers, thanks to their high quality.
"In the TGT Group, Saputo has a strong ally for the development of its brands in Spain, with a long history and extensive experience in the production, marketing, development and customer service, and distribution of dairy products," he defends. Richard Williams, Vice President of Saputo Dairy UK.
For its part, Sergi Ballell, general director of Grupo TGT, shows "total confidence in the growth of the brand in Spain" and celebrates the agreement reached between the two companies that will allow the range of TGT products to be expanded with high-quality cheeses.
