PureTrade produced the secondary packaging of the Collector's Edition by Jean Paul Gaultier: the famous metal box, made of tin, is transformed into a display case, the front of which is made of r-PET and signed with the logo. An inner cardboard wedge holds the product.
The tin boxes offer numerous perspectives of differentiation thanks to the reliefs, each time deeper or on several levels, which multiply the game of reliefs and tactile effects, to which nuances of color are added by screen printing.